CASE STUDIES
Hess Club 2024
The 75th Heß-Club Conference brought 600 top performers and their partners to Cape Town for a week filled with memorable moments. From start to finish, the focus was on rewarding success, spending quality time together, and discovering the best of what South Africa has to offer, through meaningful, hands-on experiences designed to inspire and connect.
EVENT HIGHLIGHTS
- Fourteen curated excursion options blending adventure, culture, and sustainability, from Harley rides to Cape Point and Robben Island storytelling, to wine blending and whale watching.
- A vibrant spouse and non-active member program featuring foraging, painting with wine, and Bo Kaap cultural immersion.
- All experiences were designed with a strong focus on regenerative tourism, celebrating local communities, cuisine, and the natural environment.
- The event delivered a seamless blend of luxury and authenticity, leaving guests inspired and connected to South Africa’s spirit and stories.
Hess Club 2024
The 75th Heß-Club Conference brought 600 top performers and their partners to Cape Town for a week filled with memorable moments. From start to finish, the focus was on rewarding success, spending quality time together, and discovering the best of what South Africa has to offer, through meaningful, hands-on experiences designed to inspire and connect.
EVENT HIGHLIGHTS
- Fourteen curated excursion options blending adventure, culture, and sustainability, from Harley rides to Cape Point and Robben Island storytelling, to wine blending and whale watching.
- A vibrant spouse and non-active member program featuring foraging, painting with wine, and Bo Kaap cultural immersion.
- All experiences were designed with a strong focus on regenerative tourism, celebrating local communities, cuisine, and the natural environment.
- The event delivered a seamless blend of luxury and authenticity, leaving guests inspired and connected to South Africa’s spirit and stories.
Entrepreneurs Organization Tanzania Exploration 2024
Initially planned as an extension of the GLC in Cape Town, this event evolved into a standalone experience due to time constraints—opening the door for something truly iconic a year later. EO hosted their members on an unforgettable journey through Tanzania, combining the raw beauty of the Serengeti with the laid-back luxury of Zanzibar.
EVENT HIGHLIGHTS
- Seamless private charter flights connecting the Serengeti and Zanzibar for a smooth, high-touch experience.
- A sunrise hot air balloon safari over the Serengeti, followed by a bush breakfast surrounded by wildlife.
- An atmospheric Serengeti bush dinner under the stars, complete with traditional music and firelight.
- Immersive cultural tours exploring the island’s rich Swahili and Arab influences.
- A spectacular farewell dinner set over the ocean, closing the journey with elegance and reflection
Entrepreneurs Organization Tanzania Exploration 2024
Initially planned as an extension of the GLC in Cape Town, this event evolved into a standalone experience due to time constraints—opening the door for something truly iconic a year later. EO hosted their members on an unforgettable journey through Tanzania, combining the raw beauty of the Serengeti with the laid-back luxury of Zanzibar.
EVENT HIGHLIGHTS
- Seamless private charter flights connecting the Serengeti and Zanzibar for a smooth, high-touch experience.
- A sunrise hot air balloon safari over the Serengeti, followed by a bush breakfast surrounded by wildlife.
- An atmospheric Serengeti bush dinner under the stars, complete with traditional music and firelight.
- Immersive cultural tours exploring the island’s rich Swahili and Arab influences.
- A spectacular farewell dinner set over the ocean, closing the journey with elegance and reflection
AKZO Nobel 2024
AkzoNobel brought 50 of their top clients and their partners to Livingstone for a memorable and meaningful getaway. Set against the iconic backdrop of Victoria Falls, the event was designed as both a gesture of appreciation and an opportunity to share the company’s plans for the year ahead in a relaxed and inspiring setting.
EVENT HIGHLIGHTS
- A meaningful CSR initiative at Mukuni Village, where guests planted trees and a vegetable garden at a local school.
- An unforgettable farewell dinner at Batoka Gorge, ending with a dramatic light projection show against the cliff face.
- A luxurious dinner aboard the Livingstone Express, combining fine dining with a journey through Zambia’s scenic landscape.
- A full-day safari in Chobe National Park, Botswana, capped with a relaxing lunch on river boats along the Chobe River.
AKZO Nobel 2024
AkzoNobel brought 50 of their top clients and their partners to Livingstone for a memorable and meaningful getaway. Set against the iconic backdrop of Victoria Falls, the event was designed as both a gesture of appreciation and an opportunity to share the company’s plans for the year ahead in a relaxed and inspiring setting.
EVENT HIGHLIGHTS
- A meaningful CSR initiative at Mukuni Village, where guests planted trees and a vegetable garden at a local school.
- An unforgettable farewell dinner at Batoka Gorge, ending with a dramatic light projection show against the cliff face.
- A luxurious dinner aboard the Livingstone Express, combining fine dining with a journey through Zambia’s scenic landscape.
- A full-day safari in Chobe National Park, Botswana, capped with a relaxing lunch on river boats along the Chobe River.
STADA Global Leadership Meeting 2024
STADA’s Global Leadership Meeting took place in Cape Town in 2024. The brief was to design and deliver unique, engaging meetings infused with local culture, leaving a lasting legacy not only for the company’s leadership but also for the destination itself.
EVENT HIGHLIGHTS
- Exclusive access to private cable cars for a scenic ascent to Table Mountain, culminating in a welcome speech with a full AV setup and bespoke catering.
- A vibrant “unconferenced” experience in the Westin Hotel’s ballroom, designed to break down barriers and foster open engagement.
- Three exclusive, themed outdoor dining experiences, each offering a unique culinary journey in a stunning natural setting.
- A custom-built, luxury tented safari experience near Cape Town, blending adventure with elegance in the heart of nature
STADA Global Leadership Meeting 2024
STADA’s Global Leadership Meeting took place in Cape Town in 2024. The brief was to design and deliver unique, engaging meetings infused with local culture, leaving a lasting legacy not only for the company’s leadership but also for the destination itself.
EVENT HIGHLIGHTS
- Exclusive access to private cable cars for a scenic ascent to Table Mountain, culminating in a welcome speech with a full AV setup and bespoke catering.
- A vibrant “unconferenced” experience in the Westin Hotel’s ballroom, designed to break down barriers and foster open engagement.
- Three exclusive, themed outdoor dining experiences, each offering a unique culinary journey in a stunning natural setting.
- A custom-built, luxury tented safari experience near Cape Town, blending adventure with elegance in the heart of nature
Entrepreneurs Organization GLC 2023
The Entrepreneurs Organization hosted its Global Leadership Conference in Cape Town, where Into Africa organized off-site learning experiences. Our role was to create unique, interactive, and engaging activities that took delegates beyond the conference room while ensuring that the core message and key learning objectives were seamlessly woven into each on-site event.
EVENT HIGHLIGHTS
- Into Africa successfully orchestrated 7 simultaneous off-site learning experiences in a single afternoon
- Showcasing some of Cape Town’s most iconic “must-see” locations.
- The operation involved the seamless coordination of 1,600 delegates, utilizing a fleet of 53 vehicles — ranging from Toyota Quantums to large luxury coaches — to ensure smooth and efficient transport for all participants
Entrepreneurs Organization GLC 2023
The Entrepreneurs Organization hosted its Global Leadership Conference in Cape Town, where Into Africa organized off-site learning experiences. Our role was to create unique, interactive, and engaging activities that took delegates beyond the conference room while ensuring that the core message and key learning objectives were seamlessly woven into each on-site event.
EVENT HIGHLIGHTS
- Into Africa successfully orchestrated 7 simultaneous off-site learning experiences in a single afternoon
- Showcasing some of Cape Town’s most iconic “must-see” locations.
- The operation involved the seamless coordination of 1,600 delegates, utilizing a fleet of 53 vehicles — ranging from Toyota Quantums to large luxury coaches — to ensure smooth and efficient transport for all participants
Closed Conference
World Nutrition Forum 2018
The World Nutrition Forum, hosted by Biomin, has become the premier platform for industry practitioners to share ideas and exchange knowledge. This invitation-only, biennial summit leverages the uniqueness of its location while upholding the highest standards of organization and quality. Into Africa successfully delivered a 7-day programme for 800 international delegates in Cape Town, incorporating high-level conference sessions and curated cultural experiences.
EVENT HIGHLIGHTS
- Conference sessions at the Cape Town International Convention Centre
- Delegates accommodated across three centrally located hotels
- Three formal evening events at Shimmy Beach Club, a combined GOLD Restaurant & Moyo experience, and The Lookout
- Custom-designed offsite tours offering immersive local experiences
- Pre- and post-event extensions for deeper regional exploration
- The event showcased Cape Town’s vibrant culture and world-class infrastructure, reflecting Into Africa’s expertise in delivering complex, high-touch programmes with precision and flair
Closed Conference
World Nutrition Forum 2018
The World Nutrition Forum, hosted by Biomin, has become the premier platform for industry practitioners to share ideas and exchange knowledge. This invitation-only, biennial summit leverages the uniqueness of its location while upholding the highest standards of organization and quality. Into Africa successfully delivered a 7-day programme for 800 international delegates in Cape Town, incorporating high-level conference sessions and curated cultural experiences.
EVENT HIGHLIGHTS
- Conference sessions at the Cape Town International Convention Centre
- Delegates accommodated across three centrally located hotels
- Three formal evening events at Shimmy Beach Club, a combined GOLD Restaurant & Moyo experience, and The Lookout
- Custom-designed offsite tours offering immersive local experiences
- Pre- and post-event extensions for deeper regional exploration
- The event showcased Cape Town’s vibrant culture and world-class infrastructure, reflecting Into Africa’s expertise in delivering complex, high-touch programmes with precision and flair
rolex institute ARTS WEEKEND
Rolex Arts Weekend, a celebration of creativity and collaboration, showcased the work of the 2018–2019 protégés of the Rolex Mentor and Protégé Arts Initiative alongside their world-renowned mentors. Into Africa Destination Management was entrusted with coordinating the Rolex South Africa and international guest programme, ensuring a flawless experience for delegates throughout the weekend.
EVENT HIGHLIGHTS
- Hosted 200 international and South African delegates, including leading figures from the art fraternity and media.
- Partnered with six hotels within the V&A Waterfront to accommodate guests in comfort and convenience.
- Delivered three curated hospitality events at prestigious venues including Zeitz MOCAA, Constantia Glen Winery, Kirstenbosch Botanical Garden, and Baxter Theatre.
- Facilitated the individual movement of delegates around Cape Town.
- Coordinated the F&B component for The Ceremony, attracting 400 guests.
- Oversaw guest logistics for the Match in Africa charity tennis event.
rolex institute ARTS WEEKEND
Rolex Arts Weekend, a celebration of creativity and collaboration, showcased the work of the 2018–2019 protégés of the Rolex Mentor and Protégé Arts Initiative alongside their world-renowned mentors. Into Africa Destination Management was entrusted with coordinating the Rolex South Africa and international guest programme, ensuring a flawless experience for delegates throughout the weekend.
EVENT HIGHLIGHTS
- Hosted 200 international and South African delegates, including leading figures from the art fraternity and media.
- Partnered with six hotels within the V&A Waterfront to accommodate guests in comfort and convenience.
- Delivered three curated hospitality events at prestigious venues including Zeitz MOCAA, Constantia Glen Winery, Kirstenbosch Botanical Garden, and Baxter Theatre.
- Facilitated the individual movement of delegates around Cape Town.
- Coordinated the F&B component for The Ceremony, attracting 400 guests.
- Oversaw guest logistics for the Match in Africa charity tennis event.
eemea sales meeting
In January 2020, Into Africa Destination Management delivered a 350-delegate sales meeting in Johannesburg for an international medical company. The multi-day programme brought together delegates for a dynamic combination of plenary conferencing, product fairs, team building, community engagement, and celebratory dinners, culminating in a memorable awards evening.
EVENT HIGHLIGHTS
- Accommodated 350 international and South African delegates across three hotels.
- Seamlessly managed transport logistics, including Gautrain tickets, coaches, and private transfers.
- Curated four exclusive dinners, including a welcome reception, African-themed experience, and a prestigious awards dinner.
- Designed unique team-building and ice-breaking activities, both in conference sessions and offsite.
- Incorporated a corporate social responsibility project, ensuring a meaningful legacy for the host community.
KEY INSIGHTS
Looking back at the guests feedback, we noticed that their personal highlight for the trip was the CSR activity, where as a group they made 120 bicycles. It reminds us that guests want to give back and be involved within the community of the country they are visiting.
AI, Project Manager for this Sales Meeting, Into Africa
eemea sales meeting
In January 2020, Into Africa Destination Management delivered a 350-delegate sales meeting in Johannesburg for an international medical company. The multi-day programme brought together delegates for a dynamic combination of plenary conferencing, product fairs, team building, community engagement, and celebratory dinners, culminating in a memorable awards evening.
EVENT HIGHLIGHTS
- Accommodated 350 international and South African delegates across three hotels.
- Seamlessly managed transport logistics, including Gautrain tickets, coaches, and private transfers.
- Curated four exclusive dinners, including a welcome reception, African-themed experience, and a prestigious awards dinner.
- Designed unique team-building and ice-breaking activities, both in conference sessions and offsite.
- Incorporated a corporate social responsibility project, ensuring a meaningful legacy for the host community.
top sales incentive
Into Africa Destination Management curated a 5-day top sales incentive trip for an international appliance company, spanning Johannesburg and Cape Town. The programme combined luxury, adventure, and exclusive experiences for 123 high-achieving guests, including a unique overnight stay in a bespoke luxury tented camp in The Pilanesberg and four nights in Cape Town.
EVENT HIGHLIGHTS
- Accommodated 123 international guests in a luxury tented camp in The Pilanesberg, set up exclusively for the client.
- Hosted a welcome dinner and party under the stars, creating an unforgettable opening experience.
- Delivered exclusive dining experiences and a gala dinner in Cape Town.
- Facilitated an off-site team-building event with lunch in Franschhoek, combining engagement with local cultural experiences.
KEY INSIGHTS
It was a busy trip, which was jam packed from the start to the finish. While the group loved their stay at the tented camp, they did hope to be able to have a little more time at leisure to soak it all up. It is importanted to always ensure some downtime.
AI, Project Manager for this Sales Meeting, Into Africa
top sales incentive
Into Africa Destination Management curated a 5-day top sales incentive trip for an international appliance company, spanning Johannesburg and Cape Town. The programme combined luxury, adventure, and exclusive experiences for 123 high-achieving guests, including a unique overnight stay in a bespoke luxury tented camp in The Pilanesberg and four nights in Cape Town.
EVENT HIGHLIGHTS
- Accommodated 123 international guests in a luxury tented camp in The Pilanesberg, set up exclusively for the client.
- Hosted a welcome dinner and party under the stars, creating an unforgettable opening experience.
- Delivered exclusive dining experiences and a gala dinner in Cape Town.
- Facilitated an off-site team-building event with lunch in Franschhoek, combining engagement with local cultural experiences.
KEY INSIGHTS
It was a busy trip, which was jam packed from the start to the finish. While the group loved their stay at the tented camp, they did hope to be able to have a little more time at leisure to soak it all up. It is importanted to always ensure some downtime.
AI, Project Manager for this Sales Meeting, Into Africa
Bring your next Global Leadership Meeting to Africa
CLIENT FEEDBACK
Mundi Pharma
Tirzah Webb
“Thank you to Into Africa and your extended team for all your help, guidance and attention to detail in the build up to our meeting as well as your expert delivery on site. Your team felt like an extension of ours and your dedication and hard work meant that our meeting was a truly special one. Our Leadership Team was extremely pleased with the outcome and feedback from attendees.”
Tyler Events
Jo Tyler. Tyler Events, UK
“I have worked with Into Africa since 2003. I have always found them to be a highly professional and friendly team. The programmes we have worked together on they have always provided excellent service and met all our exceptions. They are creative with their proposals and always ensure they meet the clients brief with real attention to details. Their delivery of the events is done with professionalism and excellence.
I would not hesitate to recommend Into Africa and look forward to working with them on many more projects in the future.”
Travel Options
Jim McSorley, Managing Director, Travel Options United Kingdom
“South Africa has proven to be a great incentive destination for all our clients. The combination of Cape Town and safari works really well. Into Africa’s service from proposal to deliver has been consistently high and Frances has been an absolute pleasure to work with.”
HVM Consulting
Hans van Maele, HVM Consulting
“Thank you to Into Africa and your extended team for all your help, guidance and attention to detail in the build up to our meeting as well as your expert delivery on site. Your team felt like an extension of ours and your dedication and hard work meant that our meeting was a truly special one. Our Leadership Team was extremely pleased with the outcome and feedback from attendees.”
Aramex
Melissa Castle, Aramex South Africa
“What a pleasure it was to work with you on our Annual Leaders' Conference 2017. Your organization was impeccable and you always ensured everything was expertly handled.
Your experience in hosting large scale events was clearly shown and your industry connections made vendor selection a seamless process. Our global team were so impressed with the event.”
Erber Group
Madeleine Summerer, ERBER AG, Austria
“This is simply brilliant – your contribution, support and involvement was simply perfect from the very beginning of planning, realization and also after event evaluation.”
Rolex
Rebecca Irvin, Rolex Arts Weekend, Rolex Institute
“The whole programme was a great success. The team work was excellent; it was really a pleasure working with you. You did a fantastic job. I can’t think of anything significant that did not work beautifully, which is rare.”
Elsevier Ltd UK
Marie-Claire Morley, Elsevier Ltd UK
“Into Africa were a pleasure to deal with and always willing to go the extra mile to deliver what was a successful event. It is for this reason that I would make use of their services again.”
Travel Idea Brazil
WANDERLEY SALDAHNA – CEO – Travel Idea Brazil
“Partnering with Into Africa Destination Management Company has been amazing! From day one, their team has been dedicated and truly understands our goals and client needs. For over a decade, their creativity, attention to detail, and local expertise have made them our go-to partner. They consistently deliver top-notch, seamless events, and we’re excited to keep collaborating on future projects!”
STADA
FRANK STAUD, Executive VP Global Communications, Branding & Sponsoring
“First of all I want to thank you for the outstanding support during the STADA Global Leadership Team Meeting in South Africa. The feedback we got from our global 140 Top leaders was amazing. Your agency organized an unforgettable event for our team and overachieved our expectations by far. You delivered much more than we usually get from our local agency partners. You didn’t walk only the extra mile, you made the impossible possible. You and your team were 24/7 on duty for us and solved every issue we had. The attitude of your agency should be a role model for many others in this industry.”
75th Hess Club Conference 2024 in Cape Town
GEORG P. HUBER, Head of Central Event Management
“We would like to express our warmest thanks for your commitment regarding the planning and the performance during the 75th Hess Club Conference 2024 in Cape Town.
You and your team contributed significantly to the success of the event.
Especially during the planning and implementation phase, you supported our event competently, knowing that our requirements and special requests were sometimes very demanding. Our guests enjoyed the excursions and experiences a lot and gave us tremendous, good feedback.
You and your whole team have been an important guarantor for the success of the 75th Hess Club Conference.”
Team Queensberry Incentivo
“We have been partners with Into Africa for many years.
The team is extremely professional, they respond to queries and quotes very quickly with clear information, in addition to being very friendly and polite. The services are of the highest quality and we can always count on their guidance when choosing hotels and activities.
We have nothing but praise to say, all our clients return from their trips very satisfied and happy.”